See us at IBC2024

Get ready for IBC2024 with Electric Friends' robotic and AI solutions 

See the latest innovation in Robotic solutions for state-of-the-art studio designs and AI-driven PTZ camera control. Electric Friends stand in hall 11, stand 11.D34.

Get ready for the "new world" with open robotic control

The broadcast robotic industry has slowly transitioned from vertical-integrated software and hardware providers to horizontal layers with best-of-breed products. Our robotic control system, AxisCtrl, supports all robot and camera hardware, providing an affordable setup that integrates and scales. See the latest developments of our open robot control system at the IBC2024, including: 

• Personalized shots
• Fase tracking
• Pose tracking
• Two-shots
• Personalized tracking 

Book a meeting with our team at IBC2024

Meet with our robotics experts at IBC, 13-16 September.

Our team at IBC

Design Camera Robots in studios worldwide

With our state-of-the-art robotics solutions, we are proud to power broadcasters such as the BBC, TV 2 Norway, SRF, and MBC Al Arabiya. See some of our reference cases and stories from studio designers here.

At IBC2024, our robotics experts will demonstrate, amongst other: 

• Designer Camera Robots with the Tower and Elevator. 
• Designer flush-floor tracks that integrate seamlessly into studio environments, free from cables on the floor and tripping hazards.
• Advanced Robotic Control with our software solutions, AxisCtrl.
• Use personalized frames, face tracking, pose estimations, and more for seamless live studio production. 

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