--- title: New features of AxisCtrl for IBC2024 description: See Electric Friends robotic solutions and AI-driven PTZ camera control at IBC2024. Book your demo for the IBC Show. image: https://electricfriends.no/hubfs/Marketing/Banners/IBC%20banner%20Electric%20Friends.png --- [Skip to content](https://electricfriends.no/news/ibc2024-productnews#main-content) [![electric.friends Blue](https://electricfriends.no/hubfs/Logo/EF-logo-main-blue.svg "electric.friends Blue")](https://www.electricfriends.net/) - Solutions - [Studio robotics](https://electricfriends.no/robotics) - [Robotic elevators](https://electricfriends.no/elevator) - [Robotic control](https://electricfriends.no/axisctrl) - Products - [AxisCtrl](https://electricfriends.no/axisctrl) - [Elevator](https://electricfriends.no/elevator) - [Tower](https://electricfriends.no/tower) - [Tracks](https://electricfriends.no/tracks) - [Trolley](https://electricfriends.no/trolley) - [References](https://electricfriends.no/references) - [News](https://electricfriends.no/news) - [About](https://electricfriends.no/about) - [Partners](https://electricfriends.no/partners) - [Contact](https://electricfriends.no/contact) Search [electric.friends](https://electricfriends.no/news/author/electric-friends-1) Sep 5, 2024, 8:51:12 AM # New features of AxisCtrl for IBC2024 ## Get ready for the "new world" with open robotic control   See the latest innovation in Robotic solutions for state-of-the-art studio designs and AI-driven camera control with the new version of AxisCtrl at [Stand 11, ](https://ibc.expocad.com/Events/ibc24/index.html?zoomto=11.D34&utm_campaign=IBC%202024&utm_source=hs_email&utm_medium=email&_hsenc=p2ANqtz-_C49V85nF-82c2Op_hrkFA3s-JPVlCV7WwQyVA5P1k3lVd2x7sQZniaeaB70itOKLBEHfQ)[D34. ](https://ibc.expocad.com/Events/ibc24/index.html?zoomto=11.D34&utm_campaign=IBC%202024&utm_source=hs_email&utm_medium=email&_hsenc=p2ANqtz-_C49V85nF-82c2Op_hrkFA3s-JPVlCV7WwQyVA5P1k3lVd2x7sQZniaeaB70itOKLBEHfQ) We are excited to showcase our latest innovations in robotic solutions for cutting-edge studio designs and AI-driven camera control at IBC2024. Visit us at [Stand 11, ](https://ibc.expocad.com/Events/ibc24/index.html?zoomto=11.D34&utm_campaign=IBC%202024&utm_source=hs_email&utm_medium=email&_hsenc=p2ANqtz-_C49V85nF-82c2Op_hrkFA3s-JPVlCV7WwQyVA5P1k3lVd2x7sQZniaeaB70itOKLBEHfQ)[D34](https://ibc.expocad.com/Events/ibc24/index.html?zoomto=11.D34&utm_campaign=IBC%202024&utm_source=hs_email&utm_medium=email&_hsenc=p2ANqtz-_C49V85nF-82c2Op_hrkFA3s-JPVlCV7WwQyVA5P1k3lVd2x7sQZniaeaB70itOKLBEHfQ), to see how our technology can transform your studio environment. #### Enter the "New World" of Open Robotic Control The broadcast robotics industry is evolving from vertically integrated systems to a more flexible, horizontal approach that leverages the best technology in every layer. Our [**AxisCtrl**](https://electricfriends.no/axisctrl)robotic control system leads the charge, seamlessly integrating all robot and camera hardware. Whether building a new studio or scaling an existing setup, AxisCtrl provides an affordable, scalable solution designed to meet your needs. #### What to Expect at IBC2024 At IBC, we will be debuting **AxisCtrl 2.0**, the latest version of our open robotic control system.  - **Multi-Shot Salvo with Timeline**: Easily schedule and automate camera movements across multiple shots with precision timing. - **AI-Driven Automated Production**: Harness the power of artificial intelligence to automate camera operations, adapting to your production needs in real-time. - **Talent-Speech Driven Shots**: Capture perfect angles based on active speaker identification, delivering a seamless, dynamic production experience. - **Open Robotic Control**: Integrate any robot or camera hardware, including PTZ for a unified, cost-effective setup that scales with your studio's demands. #### [![old-vs-new-ef](https://electricfriends.no/hs-fs/hubfs/Marketing/Banners/old-vs-new-ef.jpg?width=3192&height=1900&name=old-vs-new-ef.jpg)](https://www.electricfriends.net/axisctrl) #### Designer Robots for a Flawless Studio Experience Run unique studio productions with our robotics solutions, flush floor tracks, AR/VR integration and automatic control systems. ![ef-tower-studio](https://electricfriends.no/hs-fs/hubfs/Marketing/Images/ef-tower-studio.jpg?width=504&height=284&name=ef-tower-studio.jpg)Our innovative robotic cameras offer smooth, silent movements, ensuring your production runs without distractions. With track systems seamlessly integrated into the studio floor, you won't have to worry about cables or tripping hazards, giving your crew a safe and efficient working environment.   Book a meeting with our team at IBC2024 Meet with our robotics experts at IBC, 13-16 September.     ## Comments ### Related Posts ###### [See us at IBC2024](https://electricfriends.no/news/ibc2024) ## Get ready for IBC2024 with Electric Friends' robotic and AI solutions  See the latest innovation in Robotic solutions for state-of-the-art studio... ###### [See us at IBC2023. Book demo here.](https://electricfriends.no/news/ibc2023) ## Book your demo for IBC electric.friends will be back at IBC in September in hall 11, [stand](https://ibc.expocad.com/Events/ibc23/index.html?zoomto=11.D34)[11.D34.](https://ibc.expocad.com/Events/ibc23/index.html?zoomto=11.D34) Book a meeting with our robotics, AI, and studio... ###### [Announcing new studio robotics for PTZ cameras](https://electricfriends.no/news/announcing-robotic-elevators-ibc2023) ## IBC2023 press release  electric.friends has launched two new Robotic Elevator systems that answer a need for flexible studio setups.  ![ef-blue-logo-1](https://electricfriends.no/hubfs/Logo/ef-blue-logo-1.png "ef-blue-logo-1") [Follow us on Facebook](https://www.facebook.com/www.electricfriends.net) [Follow us on LinkedIn](https://www.linkedin.com/company/electric-friends/) [Follow us on Instagram](https://www.instagram.com/electric.friends_official/) - Solutions - Products - [References](https://electricfriends.no/references) - [News](https://electricfriends.no/news) - [About](https://electricfriends.no/about) - [Contact](https://electricfriends.no/contact) Electric Friends AS VAT 912 774 007 Visiting address:  Fantoftvegen 38, 5072 Bergen Phone: +47 462 89 007 ### Newsletter © 2022-2025 All rights reserved. electric.friends ![](https://px.ads.linkedin.com/collect/?pid=5253417&fmt=gif)